Cookie Policy | Privacy Policy



Dear visitor (hereinafter “You” or the ‘“User”).

This website ( (hereinafter the “Site”) is owned by Myntelligence Ltd., with registered offices in 14 Gray’s Inn Road WC1X8HN London, Tax Code/VAT No. GB224160742 (hereinafter “We” or the “Company”).

Since our Site uses the so-called “cookies” and other online identifiers for several purposes, we hereby aim at explaining to You what they are and how they are used on the Site.

Certain cookies (the so-called “proprium cookies” or “first party cookies”) are conveyed and controlled by us directly. The Company collects and processes your personal data by means of these cookies. We hereby explain to You how We collect such data, for which purposes and what your rights are, also pursuant to Article 13 of EU Regulation 2016/679 dated 27 April 2016 (the “GDPR”).

To the contrary, other cookies and online identifiers (the so-called “third parties cookies and identifiers”) are conveyed and controlled by third parties. This policy includes links to the policies published by such third parties. We hereby invite You to read such policies carefully.

If You are not familiar with cookies and online identifiers, please read carefully this policy and the general privacy policy of the Site, in order to make your choices consciously.

The Company takes the utmost account of its users’ right to privacy and protection of personal data. For any information related to this policy You may contact the Company at any time, using the following methods:

  • sending a registered letter with return receipt to the registered offices of the Company;
    sending an electronic mail message to the address;
    sending a fax to the number (+39) 02 36769264.

The Data Controller has not identified a Data Protection Officer (DPO), as it is not subject to the obligation of designation provided for by Article 37 of the GDPR.

The Company has not identified the person in charge of data protection (RPD or DPO), as it is not subject to the obligation of designation provided for by art. 37 of the Rules.

  1. What cookies are and what they are for

The cookies are small text files that the websites visited by a user send directly to its terminal (usually, to the browser), where they are memorised to be transmitted to the same websites at the following visit of the same by the same user (the so-called “proprium first-party cookies”). During the web surfing of a website, a user may receive on its terminal also cookies of other websites or of other web servers (the so-called “third-party cookies”); this happens because there may be elements on the visited website, such as images, maps, sounds, links to specific web pages of other domains that are on servers other than the server on which the requested page is placed. In other words, such cookies are set up on a website other than the one that is currently visited.

The cookies may have a duration limited to a single session of navigation on the browser (the so-called “session cookies”), and, in such event, they deactivate automatically once the browser is closed by the user; or may have a predetermined duration and, in such event, they will remain memorised and active on your hard disk until the expiry date, thus continuing collecting information during different sessions of navigation on the browser (the so-called “permanent cookies”).

The cookies are used for several purposes. Certain cookies are necessary in order to allow users to surf the website and benefit of its functionalities (the so-called “technical cookies”). Other cookies are used in order to obtain statistical information, whether in aggregate or not, about the number of users accessing the website and how the website is used (the so-called “monitoring cookies” or “analytics”). To the end, other cookies are used in order to track users’ profiles and make users viewing advertisings that may be of interest for them, since complying with their preferences and habits (the so-called “profiling cookies”).

In order to know more in details such different categories of cookies please continue reading such policy. Please discover how they works and for what use they are for and choose freely if You want to consent to their use or prevent the same.

  1. Technical cookies

The technical cookies are used on the Site for the sole purpose to make You able to surf the Site and allow You to use its functionalities. They are first-party cookies, since they are conveyed directly by us on the Site.

Certain technical cookies are essential to offer You an optimal surfing experience or in order to allow You to authenticate on the Site, for example in order to make a purchase on the Site or to enter into your reserved area (the so-called “surfing cookies”). The surfing cookies are normally session cookies and, therefore, once the surfing browser is closed, are automatically deactivated.

The technical cookies are useful in order to allow You to memorise your preferences (for example, the language or the country) without setting up the same at the following visits (the so-called “functionalities cookies”). For such reason, the functionalities cookies are often lasting cookies, since they remain memorised on your computer also after the closure of the surfing browser, until the scheduled expiry date or until when You decide to eliminate the same.

The following technical cookies are actually used:

Cookie’s denominationCookie’s categoryCookie’s function
cookielaw_acceptedTechnical first-party cookieConsent for the use of cookies
_csrfTechnical first-party cookieSecurity token for cross-domain communication
connect.sidTechnical first-party cookieSession identification

As provided under the privacy law actually in force, the installation of such cookies does not require your prior consent. You are clearly free of blocking the installation of technical cookies, amending the settings of your browser (read section E, paragraph 1 below to know how to make it). Please consider, however, that by blocking the installation of the technical cookies or eliminating the same thereafter, the possibility to access the Site, to benefit of the same in whole or in part, to enable or disable certain functions or to receive certain services may be compromised in whole or in part.

  1. Monitoring cookies or “analytics”

The analytics are used on the Site in order to collect statistical information, whether on aggregate or not, on the number of users accessing the Site and on how the same visit the same.

The analytics cookies of this Site are third-party cookies, since they are not conveyed directly by us and are not installed directly by the Company but by third parties.

The following third-party analytics are installed on the Site without your prior consent, because they are less invasive since anonymised, given that third parties cannot access to analytics disaggregated data at the IP address level (in other words, using these cookies, third parties cannot go back to your identity):

Cookie’s denominationCookie’s categoryLink to the policy / opt-out instructions
_gaThird-party cookie analytics
_gatThird-party cookie analytics

You are clearly free to block the installation of analytics cookies in any moment whatsoever and this will not compromise in any manner whatsoever the possibility to visit the Site and benefit of its contents. Please read carefully the third-parties cookies policies, following the links specified in the above table, in order to know how to do it.

  1. Profiling cookies and other online identifiers

The profiling cookies are used to create your profile, based on the preferences and likings showed by You during the navigation on Internet and to make You display advertisings consistent with your profile. In such way, the advertisings that will be displayed on our Site could be more of interest for You.

Your prior consent is requested in order to install such cookies, as provided pursuant the current privacy law. For such a reason, when You access the Site a specific banner is displayed, informing you that: (i) profiling cookies are used on the Site; and (ii) closing the banner, surfing on the home page or clicking whatever element on the home page outside the banner, You are giving your consent to the use of cookies. In the event that You express your consent to the use of cookies in this way, We will track your consent by means of a specific technical cookie. In this way, we will avoid you displaying the cookies banner during your following visits of the Site. Please consider that, in the event You remove from your browser such technical cookie with the modalities set forth under section E, paragraph 1 below, the track of your consent would be lost and, therefore, the cookies banner will be displayed again during your following visit to the Site.

You are clearly free to block the installation of profiling cookies in any moment whatsoever and this will not compromise in any manner whatsoever the possibility to visit the Site and benefit of its contents. In the event that You decide to deactivate the behavioural advertising, this does not mean that you will not receive advertisings on the Site. However, the banners that You will display on the Site could not reflect your interests or your preferences on the browser You are actually using.

Profiling cookies are installed by third parties that act as autonomous data controllers (third-party cookies). The third-party profiling cookies used on the Site are specified in the following table, together with the link to the policies created by their developer:

Cookie’s denominationCookie’s categoryLink to the policy
mynfpid + cookie idThird-party profiling cookie

Lastly, We inform you that, on the basis of the actions you perform on the Site, some information on your online profile can be acquired also through other profiling online identifiers (more specifically, through the so-called “device fingerprinting”). These tools are used by third parties, who acts as autonomous data controllers. The third-parties profiling online identifiers used on the Site are these specified in the following table, together with the link to the policies created by their developer:

Identifiers’ denominationIdentifiers’ categoryLink to the policy
mynfpid + fpid idThird-party fingerprint
  1. How to manage cookies and other identifiers and oppose to their use

There are several options to manage, disable and remove the cookies and online identifiers.

  1. Modify your browser settings (only for cookies)

Please follow the instructions provided by your browser’s producer to discover how to manage, disable or remove all the cookies (technical, analytics and profiling):

Please be careful in making your choice. Indeed, by blocking the receipt of all the cookies indiscriminately, including the technical ones, without providing a specific exception for the Site, You might be no more able to surf on the Site or to benefit, in whole or in part, of its functionalities. Furthermore, removing all the cookies from the browser, also the technical cookies could be removed and, therefore, You could remove the preferences set up by using the Site or no more find products or services included in your basket.

  1. Use the interactive tools provided by third parties (for cookies and other identifiers)

In order to disable the third-party cookies, please see the privacy policies of those third parties installing analytics cookies (see section C above) or profiling cookies (see section D above) in order to know the other instruments available to You for managing, disabling and removing cookies and, more in general, to oppose to their use. Please be reminded that, by disabling third-party cookies: (i) You are opposing to their use not only on the Site, but on all the Internet websites on which such cookies are used; and (ii) the possibility to surf on the Site and use its functionalities will not be jeopardised in any manner whatsoever. When You disable the third-party cookies, You will however display the banner on the cookies on the Site’s home page; but, in such event, closing the banner and surfing the home page or clicking an element whatsoever outside the banner, You will not receive any third party cookie You have duly disabled.

In order to disable third-party online identifiers, please see the privacy policies of those third parties installing profiling online identifiers (see section D above) in order to know the other instruments available to You for managing, disabling and removing such identifiers and, more in general, to oppose to their use.

  1. Use the Internet website youronlinechoices (only for cookies)

Your Online Choices is an Internet website managed by the non-profit organisation “European Interactive Digital Advertising Alliance (EDAA)”, the Italian version of the same is available at the address, providing information on the behavioural advertisings based on profiling cookies ( and allow the Internet users to oppose easily (opt-out) to the installation of the main profiling cookies installed by the marketing operators and used on Internet websites ( Before using this instrument, we hereby recommend You to read carefully the general terms and conditions of the site Your Online Choices (, the frequent asked questions (FAQ) ( and the users’ guide (

Please use Your Online Choices consciously. Indeed, notwithstanding that many of the most important marketing companies using cookies are members of the same, certain third parties installing cookies through the Site could not be members of Your Online Choices. Therefore, the use of Your Online Choices does not guarantee that third-party cookies will be received surfing on the Site. Please be remained that, removing all the cookies from the browser, also the technical cookies released by Your Online Choices in order to remind your choices could be removed, thus reactivating third parties cookies.

  1. Processing methods and data retention timing

As highlighted under the preamble of this policy, the Company collects and processes certain personal data by means of the cookies conveyed directly on the Site (first-party cookies). The Company acts as data controller of such data, in compliance with the provisions of the GDPR. Please note that We will process your data with electronic instruments only, in a much automatized manner and without any human intermediation. Therefore, our employees and coworkers will never access the content of your personal data obtained by means of cookies, meaning that they will never be able to see and/or have any direct PII (Personally Identifiable Information), that is information from which it will be possible to identify You directly.

Certain employees of ours and coworkers, appointed by us as data controllers, could make maintenance operations on IT systems that host your data, without the possibility to access their actual contents. The personal data could be memorised on servers managed by third parties (for example, providers of IT systems) or may be managed by online marketing specialised subjects, acting as external data controllers on the basis of a specific written appointment by the Company. We hereby inform You that, complying with the requirements and the guarantees provided under the law, your data could be transferred to countries outside the European Economic Union that could not guarantee a level of privacy and personal data protection equal to the level of protection guaranteed by the Italian and European privacy laws, but as controller we take the utmost account of the right to security, therefore we will process such transfers with all due care and guarantees. Your personal data will not be transferred to third-party data processors, nor will be disseminated.

Your personal data will be kept for the time strictly necessary to carry out the primary purposes described in this statement, or in any case as necessary for the protection of the rights of the interests of both Users and the Company.

  1. Your rights

In order to exercise your rights, or to obtain any other information or clarification in relation to this policy, please contact the Company as follows:

  • sending a registered letter with return receipt to the registered offices of the Company;
    sending an electronic mail message to the address;
    sending a fax to the number (+39) 02 36769264.

Pursuant to the GDPR, the Company informs that You have the right to obtain indication:

  • the origin of personal data;
  • the purposes and methods of the processing;
  • the logic applied in the event of processing carried out with the aid of electronic instruments;
  • the identification details of the controllers and processors;
  • the subjects or categories of subjects to whom the personal data may be communicated or who may come to aware of them as processors or agents.

Furthermore, You have the right to obtain:

  • accessupdatingrectification or, when interested, integration of data;
  • cancellationtransformation into anonymous form or blockage of data processed in breach of the GDPR, including data that does not need to be stored in relation to the purposes for which the data was collected or subsequently processed;
  • certification to the effect that notification has been supplied of operations as per points above, as regards their content, to those to whom the data was communicated or disseminated, except for the case where notification proves impossible or requires the use of means clearly disproportionate to the right being protected.

Moreover, You have:

  • the right to revoke consent at any time, if the processing is based on your consent;
  • the right to data portability (i.e., the right to receive all personal data concerning You in a structured format, commonly used and readable by automatic device), the right to limit processing of personal data and the right of deletion (so-called “right to be forgotten”);
  • the right to oppose to: (i) in whole or part, for legitimate reasons, the processing of personal data relating to You for legitimate reasons even pertinent to the purpose of collection; (ii) in whole or part, the handling of personal data for the purpose of sending advertising or sales materials or for carrying out market research or for commercial communication purposes;
  • if it is deemed that the processing concerning your personal data violates the GDPR, the right to lodge a complaint with a Supervisory Authority (in the Member State in which You usually reside, in the one in which You work or in the one in which the alleged violation has occurred). The Italian Supervisory Authority is the Data Protection Authority, with registered offices in Piazza di Monte Citorio 121, 00186 – Rome (

The Company is not responsible for updating all links viewed in this policy, therefore, whenever a link does not work and/or is not updated, You acknowledge and accept that You must always refer to the document and/or section of the websites referred to by this link.

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